We are better for the planet compared to beef.
Meat made from plants.
We discovered what makes meat taste like meat. Then we figured out how to make meat from plants. Delicious and better for you and the planet.
Impossible Burger is made from plants, for people who love meat, and cooks like ground beef — and now it’s more affordable than ever.
Meals cooked with Impossible™ for you.
Small actions, big change.
What's the most effective way to reduce your environmental footprint? That's right -- adjusting your diet can be better than getting solar panels, driving an electric car, or avoiding plastic straws.
We make delicious meat, fish, and dairy products, from plants, so you can eat what you love, and save the planet that you love. Small actions lead to big change.
Impossible™ for your next family dinner.
Want ready-to-eat meals instead? See our Impossible™ meals.
Inspiration for your next dish.
Save the planet, one delicious meal at a time. Check out these recipes!